Katharine Broughton

Katharine helps purpose-driven businesses unlock new ways and opportunities to make a social impact and ensure they are a force for good.

Katharine worked with the team at Eat My Lunch from inception, focusing on communications, impact measurement and stakeholder engagement. She also facilitated and co-designed Street Guardians, an initiative which provided choices to people begging in central Auckland, which was a finalist in the Sustainable Business Awards Partnering for Good category.  As project manager for social agency Lifewise, she facilitated, co-designed, and consulted on Mental Health and Addiction solutions for rangatahi, plus alternative housing solutions for rough sleepers.

She has also helped co-design social impact measurement frameworks, conducted interviews, reviewed data, delivered research, and written social impact reports. Her approach is human-centred, and design-led ensuring people are at the heart of the journey.

Katharine loves helping people and organisations find their voice and tell compelling stories. She was the co-founder and managing director of an award-winning marketing communications agency for 18 years, leading marketing communication, brand building, brand reputation, stakeholder engagement, and communications strategy for local and global brands.

As a strategic thinker with natural creative ability, Katharine enjoys working with businesses that are focused on a sustainable future helping to facilitate, develop and execute purpose led business and Sustainability strategies. Her aim is to help develop solutions that are simple and sustainable creating a model of impact that’s generative rather than reductive. She believes that Sustainability is moving beyond doing the right thing—it gives business a competitive edge, it drives growth, enables connections, and delivers impact to customers and communities.

A vision for a better tomorrow underpins Katharine’s approach to strategy and communication. She will help you navigate this journey in a thoughtful, considered, and authentic manner that adds value to your business and benefits society.

Katharine has completed the Sustainability Reporting – GRI Certified Training Course, University of Canterbury online learning course Shifting Business to Net-Zero, and Academy X - Leading Beyond Sustainability.

https://www.linkedin.com/in/katharine-broughton/